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Contextual Link Building 'Whys in addition to Hows'.

Contextual Link Building is a fantastic way to build upwards a links program as well as building traffic. Contextual links mean that the customers has to read the url before clicking through. What does this imply?

It means Contextual links draws site visitors, interested in what your link has got to say. Contextual linking also add value into what these potential customers are reading - these are real traffic pullers.

Contextual links also help the various search engines analyze your page due to anchor text. Anchor text is this is the words between the 'anchor tags' (which appear to be). This is what the google search sees and registers. You should embed your keywords into the anchor text to further help the various search engines figure out what you are on about - so get them to relevant! Short and to the.

So where should I try Contextual Link Building?

Articles

Quality articles with in-context backlinks are great. The visitor is already reading and learning about the specific topic. Not only will this links mean something and add value on the reader's experience, but you gain targeted traffic actively seeking out much more information.

Adverts

Although the word 'contextual' such as "in-context" is certainly stretched in the few characters you must write a text-based advertisement, if you use a good choice of keywords and allow enough contextual information, you should gain highly-targeted leads - only a very important thing for your advertising MOTOROLA ROI!

Your Own Website

Using contextual links inside your own website is an excellent way for keeping your own visitor sticking around on the website. Like with articles, you retain highly-targeted targeted visitors whose user experience is getting ever better. The longer they invest in your website, the more exposed for your marketing efforts they become as well as the more they trust you.

Blog Comments

Where a blogger leaves a question for those to comment on, try working in contextual links into your answer. Provided the answers add value, you can also gain highly targeted leads. The nature of (profitable) blogs is you get a loyal following who'll often come and review all the latest updates, including comments and subsequently leave. Your link will probable get 'crawled' by blog followers who are interested in that particular post.

Forum Signatures

Where forums allow signatures, weaving in contextual links will bring you traffic as your own credibility on the message boards grow. The interesting thing about forums is they generally don't have that higher PageRank - they do excel in content-generation and traffic on account of a regularly contributing number of members.

As a result, search engine robots practically reside on forums and forums themselves do rather effectively as search engines, particularly for 'long-tail keywords'. This leads to much more highly targeted leads for ones contextual links.