MarjoryErickson17
De MobileCells
How To Gain More Exposure with Offline Marketing
One of the biggest draws of Internet Marketing is that the majority of the business you do (in fact, possibly all of the business you do) happens on the Internet. Just as long as you are able to connect to the net, you can take care of your business so you are not locked up at home. That doesn't mean, however, that you should limit yourself to the Internet as you work to grow your business. If you knew you could make more money by taking your marketing offline, then it seems that you would do that. Just suspend your doubt and consider these offline marketing strategies.
Make some eye catching fliers and then place them all over your immediate location. You have to think out of the box sometimes, and that is what this method has become. Nothing to buy with maybe the exception of paper, but still you can use plain old white paper. You can look at other fliers and get useful ideas if this is something you have never done before, and also you can test different designs and see what works the best.
A powerful way to build your credibility is by giving a speech or talk where you live or in your locality. One of the best places for giving lectures is at schools, and try to work it out so your topic is relevant. What you will be doing is sharing your knowledge and expertise, and that has to be very clear and evident. Also do a press release for these events, and contact your local radio station and see about getting a free public announcement.
One of the best ways to go offline is to try to meet people and you can talk about your business. Things like media and cards are about what most people do, so you can do that or you can do something else that could be useful. Take your time with making whatever you plan to handout to people about your business so you make a good impression. So choose what you want to say concerning your business and keep it pretty informal and not hard hitting. You don't want to take up more of the recipient's time than you absolutely have to.
There are all sorts of ways that you can market an Internet based business offline. The reason is that there are many people who still read more offline than online. Usually it is the older people who generally are not on the web so much. Do do not assume they are not good prospects or they will not spend their money. It is a question of getting your message out there enough times so people begin to remember who you are.